YuruFun Privacy Policy
YuruFun Privacy Policy
Last Updated: April 26, 2026
The YuruFun operating entity (hereinafter referred to as “the Company”) places the utmost importance on protecting user privacy in the provision of the YuruFun platform (hereinafter referred to as “the Platform”) and YuruFun services (hereinafter referred to as “the Services”). This Privacy Policy describes the information we collect from users, how we use and share that information, and the rights users have regarding their information.
By using the Platform and the Services, users agree to this Privacy Policy. If users do not agree to the terms of this Privacy Policy, they should not use the Platform.
1. Information We Collect
We may collect the following types of information to provide, improve, and protect the Platform and the Services.
1.1. Information You Provide
- Account Information: Information you provide when creating an account (e.g., username, email address, hashed password).
- Profile Information: Optional profile information you provide (e.g., self-introduction, avatar image, social media links).
- Communication Information: Information you provide when contacting us or communicating with other users through chat features or community forums on the Platform.
- Transaction Information: Information you provide when issuing, purchasing, selling tokens, or conducting other financial transactions on the Platform. This includes transaction amounts, transaction dates, and counterparty wallet addresses, but as these are public information on the blockchain, they do not directly identify specific individuals.
- KYC/AML Information: For certain services (e.g., using fiat gateways, high-value transactions), we may collect user identity verification information (e.g., name, address, date of birth, type and number of identification documents) to comply with applicable regulatory requirements (Know Your Customer/Anti-Money Laundering). This information is collected and managed through trusted third-party service providers.
1.2. Information Automatically Collected Through Service Use
- Device Information: Information about the device you use to access the Platform (e.g., IP address, device type, operating system, browser type, language settings).
- Usage Data: Information about how you use the Platform and the Services (e.g., access date and time, pages viewed, elements clicked, features used, duration of stay).
- Wallet Address: Your blockchain wallet address. This is used to identify transactions and NFT holdings on the Platform, but is treated as anonymous information unless you explicitly link it to personal information.
- On-chain Data: Information recorded on the blockchain, such as transaction history, token holdings, and smart contract interactions. This data is public and not collected or used by us, but may be displayed as part of the Platform’s functionality.
- Cookies and Similar Technologies: We use cookies and other tracking technologies to analyze user behavior, improve the functionality of the Platform, and provide a personalized experience. For more details, please refer to “6. Cookies and Tracking Technologies.”
2. Purpose of Using Collected Information
We use the collected information for the following purposes:
- Provision and Operation of Services: Account management, transaction processing, customer support, maintenance and improvement of Platform functionality.
- Security and Fraud Prevention: Protecting user accounts and transactions, detecting and preventing unauthorized access, fraud, and other illegal activities, and complying with applicable laws and regulations.
- Improvement and Personalization of Services: Analyzing user behavior to improve the Platform’s features, content, and user experience. This may include calculating IP credit scores and recommending content based on user interests.
- Communication: Sending important service notifications, updates, and promotional information (if you have consented).
- Research and Development: Developing new features and services, market research, and trend analysis.
- Compliance with Legal Obligations: Responding to applicable laws, regulations, legal processes, and government requests.
3. Information Sharing
We will not share your personal information with third parties except in the following cases:
- With Your Consent: If you explicitly consent.
- Service Providers: We may share information with trusted third-party service providers who assist us in operating the Services (e.g., data analysis, server hosting, customer support, KYC/AML services). These service providers are obligated to handle information according to our instructions and this Privacy Policy.
- Affiliates: We may share information with our parent companies, subsidiaries, and affiliates. These affiliates will handle information according to this Privacy Policy.
- Business Transfers: Your information may be transferred as part of a business reorganization, such as a merger, acquisition, or asset sale. In such cases, you will be appropriately notified.
- Legal Requirements: We may disclose information in response to legal requirements, regulations, legal processes, or legitimate requests from government agencies.
- Protection of Rights: If we reasonably determine that disclosure of information is necessary to protect our rights, the rights of users, or the rights of third parties, property, or safety.
- Public Information: Public on-chain data, such as blockchain transaction history and wallet addresses, may be displayed as part of the Platform’s functionality. Due to the nature of blockchain, this information is permanently recorded and cannot be deleted.
4. Your Rights
Users have the following rights regarding their personal information under applicable law:
- Right to Access: The right to access and obtain a copy of your personal information.
- Right to Rectification: The right to request correction of inaccurate or incomplete personal information.
- Right to Erasure: The right to request the deletion of your personal information under certain circumstances.
- Right to Restriction of Processing: The right to request restriction of processing of personal information under certain circumstances.
- Right to Data Portability: The right to receive your personal information in a structured, commonly used, and machine-readable format, and to transmit that information to another controller.
- Right to Object: The right to object to the processing of personal information under certain circumstances.
If you wish to exercise these rights, please contact us at the contact information provided in “8. Contact Us.” We will respond to your requests in accordance with applicable law.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. After the retention period expires, we securely delete or anonymize personal information.
6. Security
We implement appropriate physical, electronic, and administrative security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. This includes data encryption, access control, and regular security audits. However, data transmission over the internet is not 100% secure, so we cannot guarantee the absolute security of information. Users are responsible for securely managing their passwords and wallet private keys.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve the functionality, performance, and user experience of the Platform. Cookies are small text files stored on your device that are used to identify your browser and remember your settings.
We use cookies for the following purposes:
- Essential Cookies: Cookies essential for the basic functionality of the Platform (e.g., maintaining login status, security features).
- Analytics Cookies: Cookies to understand how users use the Platform and to measure and improve performance.
- Functionality Cookies: Cookies to remember user settings (e.g., language settings) and provide a personalized experience.
- Advertising Cookies: Cookies to display advertisements relevant to user interests (through third-party service providers).
You can manage or disable cookies through your browser settings. However, disabling cookies may prevent some features of the Platform from functioning correctly.
8. Children’s Privacy
The Platform and Services are not intended for use by individuals who have not reached the legal age of majority in their jurisdiction (hereinafter referred to as “Minors”). We do not knowingly collect personal information from Minors. If we become aware that a Minor has provided personal information, we will promptly take steps to delete that information.
9. Changes to Policy
We reserve the right to revise this Privacy Policy at any time. When revisions are made, the latest version will be published on the Platform, and the “Last Updated” date will be updated. In the event of significant changes, we may notify users through notices on the Platform or via email. Users are responsible for regularly reviewing this Privacy Policy to stay informed of any changes.
10. Contact Us
For questions or requests regarding this Privacy Policy, please contact us at the following address:
Email: legal@yuru.fun