YuruFun Terms of Service
Last Updated: October 13, 2026
These Terms of Service (hereinafter referred to as “these Terms”) constitute a legally binding agreement between you (hereinafter referred to as “User”) and Makers Farm Pte. Ltd. (hereinafter referred to as “Company”) regarding the use of the YuruFun platform (hereinafter referred to as “the Platform”) and YuruFun services (hereinafter referred to as “the Services”).
By accessing and using the Platform and/or the Services, the User agrees that they have read, understood, and accepted these Terms, along with all related documents including the Privacy Policy, Character Secondary Use Policy, Fee Schedule, Livestream Guidelines, DMCA Policy, and Trademark Guidelines, which are separately stipulated. The User acknowledges and agrees to be bound by and comply with these Terms, as updated and amended from time to time.
If the User does not understand and accept these Terms in their entirety, the User should not use the Platform.
Risk Warning
The Platform and Services generally involve interacting with user-generated Digital Assets, particularly character-based tokens and IP bond NFTs. The Company is not responsible for user-generated Digital Assets that the User may, in their sole discretion, engage with on the Platform or via the Services. Users must fully understand the risks involved with user-generated Digital Assets before using the Platform and Services.
The value of user-generated Digital Assets, especially meme coins and IP bond NFTs commonly found on the Platform and as part of the Services, can fluctuate significantly, and there is a material risk of economic loss when buying, selling, holding, or investing in any Digital Asset. Therefore, Users should consider whether participating on the Platform or in the Services is suitable for them, taking into account their personal circumstances, financial, or otherwise.
The User acknowledges that the Company is not their broker, intermediary, agent, or advisor, and has no fiduciary relationship or obligation to the User in connection with any activities undertaken when using the Platform or Services. The Company does not and is not providing any investment or consulting advice, and no communication or information provided by the Company to the User is intended to be, or should be construed as, advice of any kind. The Company does not recommend that any user-generated Digital Asset be bought, earned, sold, or held by the User under any circumstances.
The User is responsible for determining whether any user-generated Digital Asset is appropriate for them to acquire, transact in, or otherwise use on the Platform or with the Services based on their personal investment objectives, financial circumstances, and risk tolerance, and is responsible for any associated loss or liability. Before making the decision to buy, sell, or hold any user-generated Digital Asset, the User should conduct their own due diligence regarding the creator of the Digital Asset and, where appropriate, consult their financial advisor. The Company is not responsible for the decisions the User makes to buy, earn, sell, or hold Digital Assets based on the information or services provided by the Company or by Users themselves through the Platform or Services, including any losses the User may incur based on their decisions.
1. Introduction
1.1. Makers Farm Pte. Ltd. and its affiliates develop, maintain, operate, and provide access to the Platform and Services.
1.2. By using the Platform or any of the Services, the User enters into a legally binding agreement with Makers Farm Pte. Ltd. and its affiliates. These Terms will govern the User’s use of the Platform and all of the Services.
1.3. The User acknowledges that they must read these Terms, together with the documents referenced in these Terms, carefully and are responsible for informing the Company if they do not understand anything.
1.4. The User expressly agrees to be bound by, and to comply with, any additional terms and conditions that apply to their use of the Platform or any of the Services.
2. Eligibility
2.1. To be eligible to use the Platform and the Services:
- The User must be an individual, corporation, legal person, entity, or other organization with the full power, authority, and capacity to:
- access and use the Platform; and
- enter into and comply with their obligations under these Terms, including, in the case of an individual, being of the legal age of majority in their jurisdiction;
- If the User acts as an employee or agent of a legal entity and enters into these Terms on their behalf, the User must be duly authorized to act on behalf of and bind such legal entity for the purposes of entering into these Terms;
- Not be located, incorporated, otherwise established in, or a resident of, or have business operations in:
- a jurisdiction where it would be illegal under Applicable Law for the User to access or use the Platform and/or Services, or cause the Company or any third party to contravene any Applicable Law; or
- a country listed in the Company’s List of Prohibited Countries.
2.2. The Company may amend its eligibility criteria at any time at its sole discretion. The Company retains the sole discretion to make changes without prior notice. For example, the Company may change these Terms without notifying the User where:
- the change is made as a result of legal and/or regulatory changes;
- the changes being made are in the User’s interest; and/or
- there is any other valid reason which means there is no time to give notice.
The Company will inform the User of the change as soon as possible after it is made by updating the “Last Updated” date at the top of these Terms.
The User acknowledges and agrees that they are responsible for checking these Terms to stay abreast of any changes related to their use, and that the Company may terminate the User’s use of the Platform and any of the Services at any time for any reason.
3. YuruFun Platform
3.1. Usage of the Platform and Services is provided at the Company’s absolute discretion. The Company reserves the right to refuse any usage of, or restrict the User’s access to, the Platform and Services for any reason, or without reason at any time.
3.2. The User must not post, upload, or publish to the Platform any abusive, defamatory, dishonest, or obscene message, or any messages intended to manipulate a market, or to spread false or misleading information, or messages that are otherwise in contravention of Applicable Laws. Violation of this provision may result in termination of or restrictions on the availability of the Platform and Services to the User.
3.3. The User must not post, upload, or publish to any platform or media any abusive, defamatory, dishonest, or obscene message, or any messages intended to manipulate a market, or to spread false or misleading information, or messages that are otherwise in contravention of Applicable Laws in respect of any user-generated Digital Assets created using the Services. Violation of this provision may result in termination of or restrictions on the availability of the Services to the User.
3.4. The User must not use any voice chat feature (if available) to:
- harass, threaten, or abuse other users;
- impersonate any person or entity through voice (including synthetic or AI-generated voice);
- transmit unlawful, deceptive, or misleading Audio Content;
- manipulate or attempt to manipulate asset prices; or
- record, reproduce, or distribute Audio Content without all necessary consents under Applicable Law.
4. Fees and Calculations
4.1. Fees for use of the Services can be found in the separately stipulated “YuruFun Fee Schedule.”
5. Character Secondary Use Policy
5.1. Users who issue character-based tokens on the Platform must agree to and comply with the separately stipulated “YuruFun Character Secondary Use Policy.” In case of any conflict between these Terms and the Character Secondary Use Policy, the Character Secondary Use Policy shall prevail.
6. Intellectual Property Rights
6.1. All intellectual property rights (including copyrights, trademarks, patent rights, trade secrets, and other proprietary rights) related to the Platform and Services belong to the Company or its licensors. The User shall not use, reproduce, distribute, or create derivative works of these intellectual property rights, except as expressly permitted by these Terms.
6.2. Intellectual property rights related to content (such as characters, artwork, text, audio, and video) that the User posts, uploads, or publishes on the Platform belong to the User or their licensors. The User grants the Company a non-exclusive, worldwide, royalty-free, sublicensable license to use, reproduce, distribute, display, and create derivative works of such content for the purpose of operating, promoting, and improving the Platform, the Services, and the games operated by the Company.
6.3. Coins issued through the Platform, and the characters, artwork, names, and designs associated with them, may be used by the Company in the games it operates, including the games made available at yuru.game.
7. Disclaimer
7.1. The Platform and Services are provided “as is” and “as available,” and the Company makes no warranties of any kind, express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, and non-infringement.
7.2. The Company does not warrant that the Platform and Services will operate uninterrupted, timely, securely, or error-free, or that defects will be corrected.
7.3. The User understands and agrees that the use of the Platform and Services is at their own risk.
8. Limitation of Liability
8.1. To the maximum extent permitted by applicable law, the Company shall not be liable for any loss of profits, loss of data, business interruption, or any other indirect, incidental, special, consequential, or punitive damages arising out of or in connection with these Terms or the Platform and Services, even if the Company has been advised of the possibility of such damages.
8.2. In no event shall the Company’s total liability arising out of or in connection with these Terms or the Platform and Services exceed the amount paid by the User for the Services, or 100 Singapore Dollars, whichever is higher.
9. Indemnification
9.1. The User agrees to indemnify and hold harmless the Company and its affiliates, officers, directors, employees, and agents from and against any and all claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of or in connection with the User’s breach of these Terms, the User’s use of the Platform and Services, or the User’s infringement of any third-party rights (including intellectual property rights).
10. Governing Law and Dispute Resolution
10.1. These Terms and all legal relations between the User and the Company hereunder shall be governed by and construed in accordance with the laws of Singapore.
10.2. Any dispute arising out of or in connection with these Terms shall be finally resolved by arbitration in Singapore in accordance with the Arbitration Rules of the Singapore International Arbitration Centre (SIAC) for the time being in force, which rules are deemed to be incorporated by reference in this clause. The language of the arbitration shall be English.
10.3. Notwithstanding the foregoing, the Company or the rights holder may directly apply to the competent courts in each country for interim relief, such as injunctive relief, against intellectual property infringement.
11. Amendment of Terms
11.1. The Company may amend these Terms at any time. When amendments are made, the latest version will be published on the Platform.
11.2. For tokens already issued, the terms and conditions at the time of issuance shall continue to apply, and Users will not be retroactively required to re-agree. Amended terms and conditions shall apply only to newly issued tokens.
11.3. Registered Users of the Platform will be notified of the amendments and their effective date at least 30 days prior to the effective date of the amended Terms.
12. Contact Information
12.1. For inquiries regarding these Terms, please contact legal@yuru.fun.
13. Miscellaneous
13.1. If any provision of these Terms is found to be invalid or unenforceable by a court of competent jurisdiction, that provision shall be interpreted to achieve its intent to the maximum extent possible, and the remaining provisions of these Terms shall remain in full force and effect.
13.2. The Company’s failure to exercise or enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.
13.3. The User may not assign or transfer their rights or obligations under these Terms without the Company’s prior written consent. The Company may assign or transfer its rights or obligations under these Terms at its discretion.
14. YURU Token Exchange
14.1. The Company may provide, through the Platform, a service for exchanging the previously issued YURU token (mint address mm7g78aMJZv8QB4Q15qbsM3UQJZWof85vwC2NSxRh2Q) (“Old YURU”) for the newly issued YURU token (mint address 83xGH23oFrEFsovtpnEYPHc4iYvtyVpquwV91A8bYuRu) (“New YURU”) at a ratio of 1:1 (the “Exchange”). The Exchange is available only on the Platform and is subject to the conditions, schedule, and procedures published on the Platform’s exchange page. All dates and times for the Exchange are in Japan Standard Time (UTC+9).
14.2. Old YURU that is derived from or connected with money laundering, terrorist financing, fraud, theft, hacking or other unauthorized access, violation of economic sanctions, or any other illegal act or illegal acquisition, or that the Company reasonably suspects to be so (“Suspicious Old YURU”), cannot be exchanged.
14.3. If the Company reasonably suspects that any Old YURU deposited for the Exchange is Suspicious Old YURU, the Company may, without prior notice, suspend, refuse, or withhold the Exchange and the distribution of New YURU in respect of such deposit and the depositing wallet address, and may request the User to provide information or documents.
14.4. Old YURU deposited for the Exchange is held by the Company and is not burned. If, after suspending, refusing, or withholding the Exchange under 14.3, the Company determines that the relevant Old YURU is not Suspicious Old YURU, the Exchange will be carried out in a later distribution. Otherwise, such Old YURU will be handled in accordance with applicable law and any request, order, or instruction of a court, law enforcement agency, or regulatory authority.
14.5. The Company shall not be liable for any loss or damage arising from any suspension, refusal, or withholding under 14.3, including any change in the value of Old YURU or New YURU during such period.
Character Secondary Use Policy for Yuru DAO
Last Updated: September 17, 2026
Issuer: Yuru DAO (hereinafter referred to as "the DAO")
This policy sets forth the terms of use applicable to individuals or entities (hereinafter referred to as "Issuers") who issue tokens (hereinafter referred to as "Tokens") based on Characters on the Yuru DAO Platform (hereinafter referred to as "the Platform"). Issuers are required to agree to this policy when issuing Tokens. Token issuance without agreement will not be accepted.
1. Issuer's Declarations
By issuing Tokens, the Issuer declares that all of the following matters are true and accurate. If any declaration is violated, the measures stipulated in Article 2 of this DAO may be invoked.
1.1 Originality and Secondary Use Rights
The Issuer shall confirm that the character in question is either the Issuer's original work or that the Issuer possesses legitimate secondary use rights. Specifically, please confirm that one of the following applies:
• The Issuer solely holds the copyright to the character.
• The Issuer has obtained written permission for secondary use from the copyright holder (and possesses documentary evidence such as a contract).
• The character is in the public domain, having completed its copyright protection period.
• The character is published under an open license (e.g., CC-BY, CC0) that explicitly permits secondary use.
The Issuer shall declare which of the above applies at the time of issuance and shall promptly submit supporting documentation if requested by the DAO.
1.2 Agreement to Transaction Suspension and Refunds
If it is found that the Issuer has used third-party intellectual property rights (including copyrights, trademarks, design rights, and portrait rights) without authorization, the DAO may suspend transactions of the relevant Token, cancel its issuance, and initiate refunds to purchasers. The Issuer agrees in advance that these measures may be implemented.
The source of funds for refunds shall be the total circulating value of the relevant Token, reserves held by the Platform, and the Token balance held and staked by the Issuer. Expenses incidental to the refund process shall also be covered by these funds.
1.3 Obligation to Provide Counter-Evidence for Objections
If a legitimate rights holder of a character or their agent files a claim of infringement against the Issuer's Token, the Issuer shall be obligated to submit counter-evidence in writing or electronically within 14 days from the date of receiving the notification.
The counter-evidence shall include objective proof supporting the declarations made in Article 1.1 (e.g., license agreements, copyright registration information, evidence of prior use). If counter-evidence is not submitted within the deadline, or if the submitted counter-evidence is deemed insufficient, the DAO may implement measures based on Article 2.
1.4 Measures Against False Declarations
If it is found that the declarations made in Article 1.1 were false, the Issuer agrees to the following measures:
• Permanent suspension of use from the Platform and registration of associated wallet addresses on a blacklist.
• Forfeiture of the Token balance staked by the Issuer on the Platform.
• Allocation of forfeited balances as compensation to victims (legitimate rights holders and purchasers).
• Sharing of the fact of false declaration and the Issuer's identification information with relevant law enforcement agencies, rights holder organizations, and other crypto asset platforms.
"False declaration" refers to cases where the Issuer knew that the content of their declaration was untrue at the time of making it, or could have known it was untrue with reasonable care.
1.5 Compliance with Public Order, Morality, and Applicable Laws
The Issuer guarantees that community activities related to the Tokens they issue (including chats on the Platform, community pages, SNS collaborations, distributions, in-game events, etc.) do not violate the laws of Japan and other applicable countries, public order and morality, and the community guidelines of the Platform.
Specifically, the Issuer shall not engage in, nor promote third parties to engage in, the following acts:
• Dissemination of content that promotes violence, discrimination, hate speech, sexual exploitation, or is contrary to the protection of minors.
• Fraud, market manipulation (including pump-and-dump schemes), insider trading, or inducement of transactions through deception.
• Money laundering, terrorist financing, or intermediation of transactions subject to economic sanctions.
• Infringement of intellectual property rights, privacy rights, or defamation.
• Unauthorized access to the Platform, denial of service, spam, or automated fraudulent transactions.
If this clause is violated, the DAO may implement measures equivalent to those in Articles 1.2 and 1.4.
2. Measures Implemented by the DAO
To ensure the effectiveness of this policy, the DAO may implement the following measures. These measures shall be executed through the DAO's governance process (e.g., community voting, approval by the council).
2.1 Token Transaction Suspension and Removal from the Platform
If grounds for violation of Article 1.2, Article 1.4, or Article 1.5 are recognized, the DAO may suspend the display, transaction functions, and provision of related information for the relevant Token on the Platform. This will halt new sales and purchases on the frontend of the Platform. However, this does not guarantee the suspension of transactions on decentralized exchanges (DEX). The DAO does not possess the technical means to enforce the suspension of transactions on DEXs and shall not be liable for any damages arising from continued transactions on DEXs.
2.2 Purchaser Refund Measures
If the Issuer fails to provide reasonable counter-evidence or corrective measures within 72 hours after the transaction suspension based on Article 2.1, the DAO may initiate refund measures to purchasers, using the Token balance staked by the Issuer on the Platform and the reserves held by the Platform as the source of funds. The refund amount shall be calculated proportionally based on each purchaser's payment at the time of purchase, but the total refund amount shall be limited to the extent of these funds. The DAO does not guarantee refunds exceeding these funds and is not obligated to refund losses incurred through transactions on DEXs.
2.3 Permanent Suspension of Use
If a violation of Article 1.4 is confirmed, the DAO shall permanently suspend the Issuer's account and associated wallet addresses.
2.4 Token Forfeiture
If a violation of Article 1.4 is confirmed, the DAO shall forfeit the Token balance staked by the Issuer and allocate it to compensate victims and return it to the ecosystem reserve. The forfeiture process shall be executed after a certain grace period (timelock).
2.5 Information Disclosure
The DAO may disclose the Issuer's identification information, transaction history, and consent records related to this policy in response to legitimate requests from law enforcement agencies, courts, or regulatory authorities.
3. Objection Procedure
3.1 Contact Point for Objections
A legitimate rights holder of a character or their agent may file a claim of infringement using the "IP Objection Form" on the Platform or by sending an email to legal@yuru.fun. Please include the following information in your claim:
• Claimant's identification information and documents proving rights (e.g., copyright registration information, trademark registration information).
• Identification information of the target Token (e.g., mint address, Issuer's wallet address).
• Specific facts and evidence supporting the claim of infringement (e.g., image comparison, identification of design identity).
3.2 Acceptance and Notification
The DAO shall conduct an initial review within 72 hours of receiving a claim and shall notify the Issuer electronically of claims that meet formal requirements. Simultaneously, the transfer of the target Token to DEXs shall be automatically put on hold.
3.3 Counter-Evidence Period
The Issuer shall submit counter-evidence within 14 days from the date of receiving the notification. The counter-evidence shall include objective proof supporting the declarations made in Article 1.1.
3.4 Determination
The DAO shall make a determination after comparing and examining the claimant's assertions and the Issuer's counter-evidence. The opinion of independent legal or IP experts may be consulted for the determination. The determination result shall be notified electronically to both parties.
3.5 Reconsideration
A party dissatisfied with the determination may request reconsideration within 7 days from the date of receiving the determination notification. Reconsideration shall be conducted by a different review officer than the initial determination. The result of the reconsideration shall be final, and thereafter, the internal procedures of the DAO shall conclude. If judicial resolution is desired, the provisions of Article 4 shall apply.
4. Governing Law and Jurisdiction
4.1 Governing Law
This policy and all legal relationships between the Issuer and the DAO based on this policy shall be governed by the laws of Singapore.
4.2 Jurisdiction
Any dispute arising out of or in connection with this policy shall be finally resolved by arbitration in accordance with the Arbitration Rules of the Singapore International Arbitration Centre (SIAC), with the seat of arbitration in Singapore and the language of arbitration being English only.
4.3 Interim Relief
Notwithstanding the preceding paragraph, the DAO or rights holders may directly apply to the competent courts of each country for interim relief, such as injunctions against intellectual property infringement.
5. Policy Revisions
5.1 Revisions
The DAO may revise this policy at any time. When revisions are made, the latest version shall be publicly announced on the Platform.
5.2 Non-Retroactivity to Already Issued Tokens
For Tokens already issued, the policy effective at the time of issuance shall continue to apply, and Issuers will not be required to re-agree retroactively. The revised policy shall apply only to newly issued Tokens.
5.3 Notification Before Enforcement
At least 30 days prior to the enforcement date of a revised policy, the content of the revisions and the enforcement date shall be notified to registered users on the Platform.
6. Contact Us
For inquiries regarding this policy, please contact legal@yuru.fun.
7. Disclaimer
Tokens issued on this Platform are not designed for investment purposes and do not constitute any form of investment advice, financial product, or security. The value of Tokens is highly volatile, and there is no guarantee of price. Issuers and purchasers shall understand all risks associated with the use of Tokens (including price volatility risk, liquidity risk, smart contract vulnerabilities, and regulatory risk) and act at their own responsibility. The DAO shall not be liable for any damages incurred through the use of Tokens.
8. Community Guidelines
For the sound operation and development of this Platform, Issuers and users shall comply with the separately stipulated Yuru DAO Platform Guidelines. The guidelines detail communication principles, prohibited acts, and content standards, and shall apply integrally with this policy. If acts violating the guidelines are confirmed, measures may be taken based on Article 1.5 and Article 2 of this policy.
9. License to Use Characters within the Platform
9.1 Grant of License
By issuing a Token, the Issuer grants the DAO a worldwide, non-exclusive, royalty-free, perpetual, sublicensable, and transferable license to use, reproduce, adapt, modify, translate, create derivative works from, publicly transmit, distribute, and display the character on which the Token is based, together with its name, design, artwork, voice, setting, and other related materials (hereinafter referred to as "the Character IP"), for the purposes set out in Article 9.2. This license takes effect upon issuance of the Token and requires no separate notice to, approval from, or payment to the Issuer.
9.2 Scope of Use
The DAO may use the Character IP for the following purposes, within the Platform and within the services, games, and channels operated by the DAO:
• Games provided on the Platform (including appearances of characters, skins, items, stages, and in-game events).
• IP content produced by the DAO (including illustrations, comics, animation, video, music, stickers, NFTs, and goods designs).
• Display, listing, indexing, and recommendation of Tokens and characters on the Platform.
• Promotion and publicity of the Platform and the games it provides (including SNS accounts operated by the DAO, advertising, app store listings, and press materials).
• Development, testing, and operational work incidental to the foregoing.
Use of the Character IP outside the Platform and the services operated by the DAO is not covered by this license, except for the promotional use set out above.
9.3 No Compensation
Use under this Article is royalty-free. The Issuer may not claim any usage fee, royalty, or revenue share from the DAO in respect of the uses set out in Article 9.2, unless separately agreed in writing.
9.4 Retention of Rights and Moral Rights
This license does not transfer the copyright in the Character IP. The copyright remains with the Issuer or the original rights holder, and the Issuer may continue to use the Character IP freely. Where reasonably practicable, the DAO shall credit the name of the character and the Issuer. The Issuer agrees not to exercise moral rights against the DAO to the extent necessary for the uses set out in Article 9.2.
9.5 Duration and Effect of Suspension
This license remains effective for as long as the Token exists, and survives suspension of the Issuer's account or suspension of transactions in the Token under Article 2, to the extent necessary to continue operating games and content that have already been released. Where use of the Character IP is found to infringe the rights of a third party, the DAO may at its discretion cease such use and remove or replace the relevant content.
9.6 Relationship to Article 1.1
The license granted under this Article is premised on the declarations made in Article 1.1. An Issuer who does not hold the rights necessary to grant this license must not issue a Token. If it is found that the Issuer did not hold such rights, the measures set out in Article 2 shall apply.
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